What the 2016 Presidential Election is Teaching About the Future of Communication

It’s hard to miss. The 2016 race for the White House is in full swing. This time, with both parties presenting new candidates for the highest job in the country, the race is more heated than ever. This time it’s different too. On the Republican side there are three non-politicians in the race: Donald Trump, […]

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Email Marketing Best Practices: An Experiment

Does your inbox look like mine? It’s a daily flood of sales pitch after sales pitch. “Buy This!” “Flash Sale!” “You can’t live without our product!” (this subject line is usually trying to sell some sort of clothing, which I most definitely can live without. I’m a jeans and a t-shirt kind of a girl, marketers. […]

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The Day I Found Me

Ever notice how much noise is out there these days? It’s deafening. Content is tossed to fans like candy from parade floats (or at least that’s how most content creators envision the interaction). Videos are uploaded to YouTube and Vimeo in record volume. Look at your newsfeed. People are constantly stealing small moments from their […]

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