A Cussing, Gun-Loving Coffee Company

Every month, a small box lands on our doorstep. It’s like Christmas because underneath the brown cardboard and white postage labels lies bliss. Pure coffee bean bliss. We get this box every month because we’re members of the Black Rifle Coffee coffee club. And every month we take a deep breath as we cut open […]

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DIY Local Marketing: From Strategy to Sales

Marketing is not selling. It’s understanding. The best local business owners in the world have emotional intelligence ingrained in their DNA. But this post isn’t about EQ (although that’s a great post topic for another day). This post is about how you can DIY local marketing, saving you money on hiring a professional (like myself, […]

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What the 2016 Presidential Election Has Taught Us About Content Fatigue

Emails. Sex scandals. War scandals. Bigotry. If your Facebook newsfeed looks anything like mine, it’s cluttered with posts about the 2016 Presidential election – and none of it looks good. Some of your friends are die-hard Trump fans. Others are she-can-do-no-wrong Hillary supporters. And still many of them are so sick of both candidates they’re […]

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Biggest Takeaways From the 2016 Digital Commerce Summit

Last week, I piled 4 suitcases, a jogging stroller, an Orca cooler, myself, my husband, and my 6-month old into our white Rav-4 and made the 12.5 hour trip up to Denver, Colorado for the 2016 Digital Marketing Summit (plus a visit with some family along the way). The drive was long but the experience […]

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